For what it's worth, there have been 2 separate occasions where I have heard a bass being played on TV without being able to see it first and immediately knew it was a Smith... and I was right both times. To me, they have a VERY distinguished sound that is pretty much perfect to my ear... especially in the hip-hop/R&B/funk world.
Anyway, with that said... I had an interesting little exchange with Ken Smith a few years ago.
Not sure if anyone of you have ever been to his website, but... it's horrendous. It's a designer's nightmare.
Check it out for yourself:
http://www.kensmithbasses.com/At the time, I was offering some design service to various "builders/amp makers/effects dudes" in exchange for credit towards product... Ken Smith seemed like a perfect candidate because the site is just friggin' horrible, so I approached him. I saved the entire exchange, and I've provided it for you to enjoy... this is copied and pasted VERBATIM from our email exchange:
Quote:
Hello Ken!
My name is Chris Addison... I've been a fan of your basses for a REALLY long time, and will hopefully have a lefty of my own very soon.
I'm a bass player by night and a graphic designer by day... I do print ads, web design, web based email campaigns, catalog design, etc... I'm currently employed as a full-time graphic designer by a small business, and I handle all of their marketing materials. Their website is
http://xxx.yyy.zzz So... I'm not sure if you have someone handling your site right now, but, I think it could use some help and I'd be willing to build you a new one in exchange for a bass... or credit towards a bass... whatever you think is fair. I'm not looking for for a "real job" or anything... I'm just offering to help you out with some marketing stuff, and maybe save you from shelling out cash in the process.
I can also help you with print ads, flyers, one-sheets... whatever else. I own my own license to Adobe Design Premium CS4, and can pretty much handle anything. If you need samples, let me know.
Your site as it it is is fully functional... I just wanted to extend an offer to you in case you were thinking of doing a redesign any time soon.
So, like I said... I'm just kind of throwing this out there... no big deal either way. I know you guys are a small operation and really busy over there, so I'm just letting you know I'm willing to help if you need it.
Chris Addison
Quote:
Bass players love the site as it is but we are working on a new layout when we have the time.
Designer bass players call every month for a free bass for services.
My son is in the business and will do the site when he has time. We sell as many basses as we can make so what we have is not hurting. Most people tell us how great the sits is with so much information available. Have you seen the whole entire site, evey page?
Thank you,
Ken Smith
President/Owner
Ken Smith Basses, Ltd.
Quote:
Hey, thanks for getting back to me!
I hope I didn't offend you... it wasn't my intention at all. And I wasn't expecting anything for "free"... I was offering to provide a service to you in exchange for partial or full payment on a bass.
Yes, I've checked out the whole site... and I agree with you 100% in that it is very rich with content. There's definitely a lot to read and you've packed a ton of information in there. No problems there...
My honest opinion as a graphic designer, however, is that it is a little messy and visually a little hard to digest in places.
Here's a few things that jump at me right away:
- There's heavy use of italic "serif" fonts that can be hard to read on websites (especially mobile devices)
- Usage of multiple fonts lack any kind of "theme" (nav buttons are a good example of what not to do with font usage))
- The images in the nav button backgrounds are barely discerable
- Excessive multi-color font usage is a bit confusing and hard on the eyes
- Background images of quilted maple on the home page and some other pages are low-res and very pixelated
- Extensive use of animated gif images can "cheapen" the look of the site
- Site lacks congruency throughout, etc...
Like I said in my previous email... you build BEAUTIFUL basses, and I would never doubt that people are lined up to get them... I am too! However, I see all these clean lines in your basses... impeccable workmanship... immaculate finishing and an almost unmatched attention to detail... and I thought you would want a website that would give your customers that same first impression.
Again... I mean no disrespect. If I came to you with a bass that I made and you thought I needed to know it could be better, I would hope that you would tell me as well.
Thanks again for your time... and if you decide that you need some help... or even if you'd like some advice when if/when you decide to redesign, I'd be happy to help if I can.
Chris Addison
Quote:
for partial or full payment on a bass.?? lol.. full = free, no?.. lol
Yes, it needs cleaning. Cleaning is done when all content we need is published. That we are still working on.
Thans for the daily reminder.. lol
Quote:
Well, it's not "free" if you're getting something in return, is it?
If I spend my time using my education, experience, hardware and software designing and building you a website that increases your sales, that's definitely not free.
Basses cost money... so do good websites.
If I wanted a "free" bass, I would have just asked you for one and offered nothing in return.
I hope that makes sense.
Thanks again,
Chris
Didn't hear back after that... probably a good thing.
I did talk to the man in person several years ago at NAMM... like '95 or so... and he was actually pretty cool. Abrasive, but comical.
He just doesn't come off that well in print.
Oh well... I still want one of his basses.